Position: Marketing Manager

Location: Position is based in Portland, OR

FLSA Status: Exempt

Reports to: General Manager

Purpose

Brewery Branding is the leading merchandise and promotional printing company for the craft beer industry. Additionally, we provide resources that support brewers’ brands by providing in-house design, fulfillment, and on-line store management for those who need it. The Marketing position is critical in connecting our passion for the industry with our desire to help promote a brewery’s brand through a robust merchandise program. Our goal is to support every brewery in the US and help outfit their beer loving fans with the best merchandise possible.

Core Responsibilities

The Marketing Manager will be the driving force for building proactive, creative, and organized strategies while supporting our mission of serving every brewery in the country. We love producing brewery merchandise, and apparel but need a creative and organized individual to help us coordinate and share all our creative ideas to our brewery partners. A perfect individual will challenge the norm of how we use all social media platforms, challenge the sales team to be amazing, and run so fast with innovative ideas that we will need to recruit even more folks to keep up. You up for the challenge?

Essential Job Duties Include

Work closely with sales to create internal and external communication pieces

Create and upkeep a seasonal merchandise and promotional calendar

Work with sales to find new ways to get BB in front of our customers

Brainstorm fresh go to market ideas with BB Crew

Collect regional trends from sales team to develop targeted promotional strategies for each region

Work with customers marketing teams, internal staff, and external agencies and vendors

Ability to work within tight and long-term deadlines

Develop and maintain a calendar to direct our marketing efforts at industry events

Lead the execution of marketing programs from start to finish, driving collaboration with management and leveraging the right internal processes

Developing marketing strategies for new products

Lead the process and team in designing, setup, and running of Brewery Branding booth at industry events

Identify new and upcoming trends and gear by attending industry events

Seasonally rebuild our showroom to highlight the best upcoming merch and programs we have to offer

Photography – the ideal candidate will have an eye for elevated photography

Must be able to edit photos to a final, polished state - photos to be used on a variety of platforms such as social media, posters, printed materials, etc.

Must understand all social channels and audience

Maintain an active social media presence to engage our customers

Creative Digital Design – help create social media content (still and motion graphics), marketing collateral

Provide ideas, examples, and inspiration to our E-Comm / Web Designer to improve the Brewery Branding website

Analyze online store data and study customer purchasing trends

Lead the company on an internal branding project

Highly effective in one-on-one situations with co-workers and customers

Weekends and evening functions from time to time – You will need to be available to work and attend industry events multiple times a year

Ability to travel up to 20% of the time. We will need you to see our world so you can find creative ways to impact

The Marketing Manager reports to the Portland office Monday - Friday

Excellent communication skills

Analytical and multitasking skills

About Us

At Brewery Branding, we take our core principles very seriously. All team members should embrace and embody these values to support our purpose and be an active part of our culture.

Brewery Branding’s Core Purpose

At our core we believe it’s important to thrive as individuals and within a group by forming mutually beneficial relationships within the passionate and creative brewing industry.

Our Core Values

Operate with integrity. Be proud. Be positive. Be accountable. Be open to progress. Be your best, every day. Get your sh*t done and have fun doing it.

Minimum Qualifications

Two to five years marketing expertise

Experience building marketing programs and reporting on the results

Basic computer software proficiency (MS Office, Adobe), ability to update company databases

Creative writer with an eye for great emails and company voice

Strong project management experience

Proficient in digital design and Adobe Creative Suite programs

Well-versed in social media marketing

Supervisory Responsibility

The Marketing Manager may have direct reports

Work Environment

Due to the nature of the work and need to interact with others, this position will report to the Portland office Monday -Friday. Travel may be required up to 20% of the time.

Education

Preferred bachelor's degree.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to work at a computer workstation for extended periods of time. The ability to travel is high with extended periods of driving and frequent flights to market. 

Compensation

Brewery Branding offers a competitive compensation and benefits package, rewarding work environment and growth for committed professionals. We also offer the following benefits:

Health care package for employee, dependents at employee cost

Paid vacation time

Holiday and sick pay

Paid maternity/paternity benefits

401K plan

Brewery Branding is an equal opportunity employer and will not discriminate against any applicant because of race, color, religion, sex, national origin, or disability.

To apply, submit your resume and cover letter to jobs@brewerybranding.com telling us a bit about yourself and why you think you'd be a good fit for this job.

** Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.